The holiday season is upon us, which means our FYP pages are filled with holiday gift guides and Christmas decorating videos. It’s also time for one of the most exciting creator challenges of the year: Vlogmas!
‍

What is Vlogmas? 

Vlogmas has come a long way since the early YouTube days. Back then, creators committed to posting a full vlog every day from December 1–25 — think Christmas shopping hauls, cookie baking, holiday decorating, and 10-minute daily recaps that required serious editing stamina. Fast-forward to today, and Vlogmas has been reimagined in the short-form content era. Instead of polished long-form videos on YouTube, Vlogmas now looks like 15–45 second clips, daily dumps, cozy morning montages, and TikTok-first storytelling that’s easy to film and edit.
‍

Why Should You Participate? 

Participating in Vlogmas is a great way to boost your visibility and grow your audience, as increased posting frequency often leads to more views and higher engagement. The challenge also encourages consistency, helping you build habits that can carry over into the new year and set a strong foundation for long-term success. Plus, it’s a great way to maximize your reach by cross-posting your videos to multiple platforms – use Planoly's Social Planner to schedule your videos across Instagram Reels, TikTok and YouTube Shorts, all in one go.

‍

Tips for a Successful Vlogmas

Posting daily for 25 days can be difficult. Here are some tips to help you stay consistent and stress-free! 

1. Plan Ahead: Draft a content calendar to keep your ideas organized and avoid last-minute stress. Use Planoly’s placeholders feature to map out your upcoming content and keep track of what you need to film. 
2. Create a Content Bank: Record extra holiday clips in advance decorating, wrapping gifts, baking, lights, city scenes. That way, when a busy day hits, you’ll have backups ready.
3. Don’t be afraid to combine days: If you miss a day, combine two days into one video. Your audience won’t mind – consistency matters more than perfection!
4. Use searchable text overlays: Add keywords like “Vlogmas Day 1,” “Holiday Morning Routine,” “Christmas Decorating” to help with SEO and maixmize reach.
5. ‍Keep your editing simple: Use the same editing style, fonts, filters, or transitions all month to save time and build a recognizable Vlogmas “look.” You don't have to reinvent the wheel every day!
   ‍

What to Post During Vlogmas

Vlogmas is all about sharing daily vlog-style videos with a festive twist. To make planning easier, we rounded up 20 ideas to inspire your content all month long.
‍

1. Daily Micro-Vlogs (15–45 seconds): Share small moments from your day with cozy audio.
2. Deck the Halls: Showcase the process of decorating your home for the holidays or take your followers along as you shop for festive decor. 
3. Holiday Baking: Bake Christmas cookies or experiment with a new holiday dessert.
4. Festive Drinks: Test holiday-themed cocktails or mocktails for a festive girl’s night in, or host a family cocktail competition!
5. Holiday Shopping: Take your followers along as you hunt for the perfect gifts or holiday decor. 
6. Gift Wrapping: Share your gift wrapping aesthetic for the year. 
7. DIY Ornaments or Decorations: Share step-by-step tutorials for handmade holiday decor.
8. GRWM for Holiday Events: Try on festive outfits or film a GRWM for holiday parties or dinners.
9. Holiday Bar Hopping: Explore holiday-themed pop-ups in your area.
10. Holiday Party Prep: Take your audience behind the scenes as you plan and prepare for a festive gathering.
11. Holiday Travel Vlogs: Document your journey home or to a holiday destination.
12. Holiday Routines: Morning/night routines with a seasonal twist.
13. Family Traditions: Highlight unique family holiday traditions while you’re home for the holidays.
14. Festive Activities: Share fun outings like ice skating, building gingerbread houses, or attending a holiday market.
15. Angel Tree Shopping: Give back this holiday season by adopting a family from an Angel Tree and take your audience with you as you go shopping for their gifts. 
16. Advent Calendar Unboxing - Create an easy theme for your videos and give you followers something to look forward to by picking out an advent calendar to do a daily unboxing. 
17. Christmas Wishlists or Gift Guides: Showcase your wishlist or curate gift ideas for different personalities.
18. Christmas Gift Haul: Share what you received during the holidays and express gratitude.
19. New Year’s Resolutions: Leading up to the new year, share your goals and resolutions. 
20. Year-End Reflection Vlogs: Top moments, lessons learned, wins from 2025.