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May brought a wave of exciting new features and updates across your favorite platforms. From Instagram algorithm policy updates to a Vine comeback, here’s what creators and brands should keep on their radar this month.
In a big win for original creators, the platform is rolling out a major policy update that strips repost-heavy accounts of one of their biggest advantages: algorithmic reach.
Accounts primarily sharing content they didn't create will no longer be recommended to users who don't already follow them.
Your most important Instagram metrics are now front and center and new ones, such as engagement rates, can help you better understand your content’s performance. The experience is currently available for individual posts and Reels.
The new standalone app by Instagram just started rolling out, and it’s exactly what we predicted it would be: disappearing photos meant to be sent in real time. The Snapchat lookalike marks another step in building Meta’s photo sharing super-ecosystem.
A new video creation app called Divine just launched. It offers an open-source platform featuring an archive of more than half a million restored Vines in an effort to take a stance against the influx of AI-generated videos online.
Pinterest released their yearly trends report based on user search behavior and in-stream engagement. The report showcases broader social trends and provides valuable guidance for marketers looking to tap into the wedding market.
Utilizing the Campus Verification feature, TikTok’s new Campus Hub will showcase college group chats and content feeds.
The new hub will give students more ways to connect with peers and alumni, as well as engage with local events and opportunities.
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