Jack’s success in growing his community of followers stems from his ability to connect with those who share his genuine passion for wildlife. People crave more than just stunning photos; they want to glimpse the life of a wildlife photographer, feel his passion, and be part of the experience.
It takes a mix of emotion, passion, humor, knowledge, and artistry to truly capture people's hearts—sometimes, even just one of these elements is enough. He finds himself collaborating with other like-minded photographers more frequently now that his page has reached a high level of visibility.
Finding a platform that streamlines the content creation is essential to keep momentum going along his 9-5. Specifically, one that is reliable, allows you to be innovative, and visualize how the post will appear when it’s live. Standing out from other wildlife photography accounts isn’t easy, and he’s thankful for Planoly’s capability of grouping complimentary color schemes and positioning images in a way that aligns each landscape’s mountainous skyline.
Above all, being friendly and polite while engaging with your community can make a huge difference. Authenticity is key. Don’t waste your energy building a brand that doesn’t resonate with your true passions.
Down the road (no pun intended), Jack strives to purchase an ecotourism business in a vulnerable ecosystem, eager to fight habitat loss. While time and resources stand in the way of making this a reality, he appreciates that his full-time job funds his road trips and photography gear. He remains optimistic that he will break this cycle one day!
For others looking to grow their community on Instagram, Jack stresses consistency. He made daily posts for nearly five years before his Instagram page really took off. Also, stay true to who you are — don’t do anything at the expense of your ethics. It’s not worth it, and it can hinder your progress. Stay true to yourself, have fun, and be kind.
